BS4 Retail
  • BRS SOLUTIONS KNOW YOUR CUSTOMERS

    Reliable customer insight is the key requirement for an effective marketing strategy. Strong competition in retail forces the enterprises to continuously improve the customer experience in their own stores. Our main objective for BRS is to provide you with reliable and accurate data about your clients. BRS is a solution capable of providing you the exact insight, as needed – the insight that really matters to you.

EFFECTIVE MEASUREMENTS

Counting and profiling the clients, understanding their behavior, and detecting their interests, are the basis for correct fact based business decisions.

BS4 Retail

UNIQUE FEATURES FOR TRUSTED FIGURES

BRS as exclusive feature excludes automatically from the counting the staff personnel and the supplier, and provides so the true traffic figures. The passages of the own staff are a major cause of data distortion. With BRS, no involvement of the store personnel is needed: the solution works automatically. Just the true figures. Another exclusive feature is the correct measurement of the attention time of your clients: no double counting in case of short attention stop!

PRIVACY BY DESIGN

To deal with even the most restrictive privacy rules, BRS is designed to operate as a standard with a maximum degree of privacy compliance. BRS works in pure real time processing, no pictures are stored; the custom sensors have a proprietary data format, it is not a video system; the system is standalone, with traced processes and no possibility of misuse; all information is coded and no personal data are stored.

BS4 Retail

FAST DEPLOYMENT

BRS is a highly engineered solution, ready to run in just a few days. No long project times – immediate return on investments. Challenge us by requesting a proposal and enjoy quick benefits from customer insight that matters!

QUALITY BY DESIGN

BRS is designed with a tight focus on 5 main aspects:

Significance of the provided information.
Quality of the measurements.
Reliability of the components.
Adaptability and flexibility of the solution.
Privacy by design.

BS4 Retail